There are two traits that I see in many of the subtle disruptors I come across: one is being able to identify an internal hunch or whisper, and to act on it; the second is to have a growing degree of comfort of who they are and letting that be seen.

These two traits clearly stood out to me as I was talking with this week’s guest, Sheree Rubinstein. Sheree is the co-founder of the co-working space One Roof. Coworking spaces are popping up everywhere, and I have interviewed people involved with them before. The beauty of them is that they each develop their own niche, and the beauty of One Roof it that its niche is businesses with female founders and leaders.

Sheree had a hunch that there was a way to provide an environment which enabled women to thrive in their business pursuits. It was a hunch that grew in the early stages of her working life in the legal profession, and one she decided to experiment with.

A few years later and she has helped create a space and community that is designed specifically with the needs of female founders in mind, and one that is helping correct the gender imbalance of entrepreneurs.

In following her hunch Sheree has also had many doors opened for her to be a voice for this community, and she has plans to find ways for more funding to be directed to female-led startups.

It is clear that she has a strong sense of knowing who she is and what she can contribute, despite the levels of discomfort this can bring to her life.

It was a pleasure to chat with Sheree, and I hope you also enjoy listening to our conversation.

If you enjoyed listening to Sheree you may also enjoy listening to Melina Chan about Melbourne Inspire9 co-working space, Xiao Han Drummond on founding her startup, or Penny Locaso on women and the future of work.

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